UNC Business Essentials Blog

Online Format Exceeds Expectations

November 26, 2013 By S.E. Spencer spencer

People usually take classes online when they want to scrape by with as little effort as possible. Never having taken an online course before, this was my opinion as I started the UNC Business Essentials program this past summer. Now that I have completed the program, I can honestly say that online classes offer benefits that traditional classrooms sometimes do not. Setting my own pace allowed me to experience the content more fully because I was able to spend more time in areas where I was struggling or that I simply found more interesting. For example, the marketing course was one of my favorites, and I was able to explore the outside readings and get a hold on the material. Read More

Build Business Knowledge on Your Own Time

November 18, 2013 By Eric Branse Branse

The UNC Business Essentials Certificate Program offers an extremely flexible, convenient way to build up your business knowledge and skills while  enhancing your resume at the same time. I am majoring in economics and political science with a minor in entrepreneurship, and the Business Essentials certificate complemented my academic experience perfectly with practical skills for the business world. In addition to building up my own skills, the ability to put Kenan-Flagler’s name on my resume was a big bonus. My favorite part of the program (and the biggest surprise) was the availability of online tutors to explain any problem and go over the answers to the tests and projects with. That was very helpful when I had a question on a Read More

Take Advantage And Build Up Your Resume

May 20, 2013 By Sallie King Sallie_King

While I love double majoring in advertising and political science, I felt that my ability to understand basic business concepts could be better. Therefore, in an effort to hone my business and communication skills, I decided to take UNC Business Essentials. After researching the course, I felt it would do the best job in providing me with a better understanding of business practices and how those principles affect all aspects of my life. I liked how the program offered complete flexibility, which was a big requirement for me as I already had a full course load during the school year and wanted to take it over the course of my summer. In addition, I had taken some Intro to Marketing and Economics Read More

Flexible Program About The Business Basics

May 14, 2013 By Sierra Shell Sierra_Shell

The UNC Business Essentials program is a comprehensive certificate program aimed at preparing non-business majors for a world in which every graduate needs to understand the basics of business.  Created by the capable educators of the Kenan-Flagler Business School, the certificate program gave me an edge and helped me feel more prepared and confident about my future, especially in this rocky economic atmosphere.  Business Essentials covers an introductory overview to the business sphere, accounting, economics, marketing, business operations, and targeted writing skills.  I learned to create a balance sheet, to organize a supply chain, to write a proper memo, and to manage inventory, among many other skills. And as a very busy college student, I greatly appreciated the flexibility of Read More

How Business Essentials Will Help Me In The Workplace

May 7, 2013 By Anna Sturkey Anna_Sturkey

So I’ve reached that age. It’s time to start applying for my first real internship in the big world. I’ve started to check Careerolina regularly and brushing up on my resume. It’s the brushing up on my resume part that has forced me to be able to articulate how the UNC Business Essentials Program will help me in an office. Here’s a couple things I’ve thought of: I can write a really good email or memo. I know – that doesn’t seem like that much of a selling point now, but in the world of business, effective communication is key. Having an entire section devoted to business communication puts me ahead of the game. I can think with the left Read More

Knowledge That Can Be Used Immediately

April 30, 2013 By Julie Crimmins Julie_Crimmins

I was working on the Business Essentials program between working full-time at Ogilvy, a public relations firm, exploring Washington, D.C., and getting ready for my senior year at Carolina. I was about halfway through my internship when I finished the module on financial accounting – the module I thought was the most difficult, by the way. I was going through each of the narrated lectures and interactive activities more than once trying to wrap my head around it, and it was finally sinking in. The next day, the interns at Ogilvy were scheduled to go to lunch with Chris Graves, the CEO of Ogilvy Worldwide, who happened to be stationed in our office. As we were eating, someone asked a Read More

From Direction To Versatility

April 23, 2013 By Kirsten Stevenson Kirsten_Stevenson

I have had a unique academic path in the sense that I have struggled with discovering where my passions lie and how to direct those passions into a major and eventually a career. I viewed the UNC Business Essentials (UBE) program as a way to find direction with my studies. I enrolled at the end of my semester abroad in Spain which was a perfect time because the online modules flexibly fit into my schedule. Throughout the course, I appreciated the real-world applications that the program constantly offered to me. The six different modules gave a very great overview of the aspects of business and instilled a new confidence in me to be able to understand conversations and media within Read More

A Lesson in Transitions

April 16, 2013 By Elizabeth Hawryluk Elizabeth_Hawryluk

Coming back to Carolina after nine months of being away from the University, interning with Amnesty International in Washington D.C. through the Burch Washington Seminar program during the spring and traveling throughout Asia while studying Chinese Foreign Policy in Hong Kong, was a transition for certain. However, the Business Essentials program, an online initiative created by Kenan-Flagler to give non-business major undergrads an opportunity to gain a topical grasp on a plethora of business issues, was a wonderful transition between the two. With an emphasis on a tangible skill set, the flexibility of the UBE program allowed me to become an ambassador and complete the program, despite intermittent Internet access and the epitome of an erratic schedule. In return, when Read More

Pursue Your Passion But Gain Business Knowledge, Too

April 9, 2013 By Jordan Richardson Jordan_Richardson

UNC Business Essentials is probably the best option for someone who is not a business major or minor. As an undergraduate, there are countless opportunities available at your fingertips, and at times it’s overwhelming to weigh what you should do against what you want to do. Maybe you know that you need business knowledge, but your passion is in American history or music or geology. This is where UNC Business Essentials excels. This program allows you to pursue the major you’re passionate about while still obtaining the business knowledge that is all but required to succeed in today’s job market. As a Communication Studies and Psychology double major, I had no idea how a business worked. My freshman year I Read More

Gain an Advantage Over Others

April 2, 2013 By Kevin Elmore Kevin_Elmore

The Kenan-Flagler Business Essentials program is a unique opportunity to acquire invaluable knowledge about the business world and simultaneously build one’s resume.  The UNC Business Essentials (UBE) program is a comprehensive online course that allows one to take six different modules on varying aspects of the professional world while moving at a pace best suited to the individual.  The benefits of such a program for a young college student are numerous.  The job market is an ever changing dynamic, and a concrete understanding of business principles is a necessity to warrant real value to future employers.  The UBE program gives students, who previously had little to no business knowledge, the chance to foster business knowledge and skills which can directly Read More